Martine Gutierrez is a transdisciplinary artist, utilizing photography and video to subvert various performances of pop-cultural tropes in the exploration of identity—both personally and collectively intersectional to the ideologies of power, beauty, and heritage.
Her amass of media—ranging from billboards to episodic films, music videos and renowned magazine, Indigenous Woman—produce the very conduits of advertising that sell the identities she disassembles. Her examination of advertising allows for Gutierrez to hybridize the industry’s objectification of sex with the individual’s pursuit of self, satirically undermining the aesthetics of what we see everyday. While she manufactures ‘celebrity’ to pass as multinational corporations, it is Gutierrez herself who executes every role—simultaneously acting as subject, artist, and muse.
Challenging the construction of binaries through the blurring of their borders, Gutierrez insists that gender, like all things, is entangled—and argues against the linear framework of oppositional thinking. These complicated intersections are innate to Gutierrez’s own multicultural upbringing as a first generation artist of indigenous descent and as an LGBTQ ally. Her malleable, ever-evolving self-image catalogs the confluence of seemingly disparate modes, conveying limitless potential for reinvention and reinterpretation.