Pernod Ricard, the world’s n°2 in wines and spirits was created in 1975 by the merger of Ricard and Pernod. For the past 40 years, Pernod Ricard has been promoting its signature, “Créateurs de convivialité”, around de world through its iconic international brands.
Perpetuating its founder Paul Ricard’s legacy, for he was an unwavering supporter of artists, Pernod Ricard has been offering them each year since 1975 the opportunity to take over the cover of the Group’s annual report with a “carte blanche” artistic campaign.